You wouldn't think it would have to be explained to them. Pretty simple concept - cheese in between two slices of bread. Apparently Carl's Jr. thinks you can add bacon and a flippin' burger and still call it grilled cheese. On top of that they totally insult the grilled cheese-lovin' market with their ad. Not sure how this isn't a total loser of a campaign. Speaking for myself, a grilled cheese connoisseur, I feel like they are simultaneously making fun of me for liking grilled cheese as an adult and asking me to buy their counterfeit version.
So to get a grilled cheese, do I order this and then ask for no bacon or burger?
Link - http://www.youtube.com/watch?v=QoiM_F6drn4
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